How to connect WhatsApp to Wufoo | Callbell

Today we are going to see how companies can integrate WhatsApp to Wufoo, using the Callbell API.

To proceed you must have an account Callbell and an account of Wufoo

What is Wufoo?

Wufoo is an online form builder tool that allows users to easily and quickly create custom forms and collect data. The platform was created in 2006 and later acquired by Survey Monkey in 2011.

Wufoo offers a wide variety of customizable form templates and design tools, allowing users to create forms to suit their specific needs. Forms can be embedded into websites, blogs, or sent directly via email, allowing for greater flexibility in data collection.

The platform also offers options for data analysis, allowing users to view the results of their forms in real time and export the data to other programs and analysis tools. Wufoo offers both a free version and a paid version with additional features such as integration with other online services and automation tools.

What is Callbell?

Callbell is a SaaS B2B platform focused on communication between companies and customers through messaging platforms. It is a collaborative chat tool to which companies can connect their page Facebook, a WhatsApp account through WhatsApp Business API, Instagram Business and Telegram to centralize support channels and provide a better experience to the end customer, all in a centralized solution.

Specifically, Callbell allows you to unify all conversations from different IM channels on a single dashboard, allowing sales and support teams to respond faster and more effectively to customers, without having to switch between applications. . Callbell has implemented a number of automation tools that allow you to send predefined responses to customers based on their requests or initiate an automated customer service process based on your needs.

Advanced analytics and reporting allow you to monitor team performance, conversation metrics, and the effectiveness of communication strategies used.

How to integrate WhatsApp to Wufoo – Main method

If you haven’t already done so, you must first:

1) Create an account Callbell and integrate WhatsApp Business API

2) Create an account Wufoo. 

Once this is done, you can start using the Callbell API documentation to connect your business WhatsApp account to Wufoo according to your needs.

Here are some interesting examples of how to take advantage of this integration and improve business processes.

1) Generate WhatsApp leads using Wufoo and create notifications that inform you about some actions generated in Wufoo. 

With this implementation, it will be possible to automatically sync contacts generated in Wufoo with Callbell. In addition to this, you can also configure notifications that indicate some actions generated in Wufoo by users, such as the completion of a form.

For example, let’s imagine creating a Wufoo form where the objective is to collect detailed information from the client and in turn a WhatsApp number or an Instagram account and from this the client is qualified. Thanks to Callbell’s API connection, every time a contact fills in this information in Wufoo, a new contact will be created within the Callbell platform and it will gather all the information that will have been completed in the form.

2) Automatically send a WhatsApp or Instagram message to users who fill out a Wufoo form 

This action is very interesting. Thanks to it we will have the possibility of sending (in an automated way) a WhatsApp template or an Instagram message to all the users who will complete the form in Wufoo that you will have connected via API to Callbell.

In addition, this form can be automated so that everything is even more personalized. 

A small example to understand it better:

You have just created a contact form in Wufoo where you promote a product or service and it must be filled out by your target audience. In question 1 you ask for the name of the contact who fills out the form and in question 2 you ask for the phone number. The other questions are the rest of the information on your form.

Suppose we want to send this WhatsApp message template.

Hello {{1}}, thank you for completing this form, our team will contact you as soon as possible

Thanks to the API implementations, it will be possible to create a rule that makes the variable in the message template populate with the information entered in question 1 and then send the message to the WhatsApp number entered in question number 2.

As you can see, it is very practical and easy to use the integration with the API to generate contacts, send messages and import information automatically.

How to integrate WhatsApp to Wufoo with Zapier – Alternative method

Zapier is a service that allows automating operations between web applications. It works by creating “zaps”, which are automation rules that are triggered by certain events (such as creating a new item in a list or receiving a new message). When a zap is triggered, Zapier can perform a specific action (like creating a new contact in a CRM).

If you don’t want to do too much work, you can use the official integration of Callbell with Zapier to connect WhatsApp to Wufoo. One of the strengths of using Zapier is precisely the ease and speed of integration. Instead, the downside is Zapier’s cost.

With the Callbell and Wufoo integration through Zapier, businesses can automatically create new contacts and automatically send messages by leveraging Callbell Webhooks. This allows companies to have a complete and up-to-date view of customer interactions and better understand their needs and preferences.

If you haven’t already done so, you must first:

1) Create an account Callbell and integrate it to WhatsApp

2) Create an account Wufoo

3) Create an account Zapier

Once this is done, you just have to connect Callbell and Wufoo to Zapier and schedule the necessary zaps for the operations you want.